According to stanford.edu, social
context can be defined as the environment of people that surrounds
something's creation or intended audience. It reflects how people
interpret it and how they use it. The emergence of new media has
introduced a new pattern of sociality where people tend to do
something to enable the to be associated or form a social group
having the same interest.
The rise of social media platforms
where networks such as Facebook enables us to share and upload videos
from various sources(Youtube) to enable people to view it directly on
Facebook without actually searching on the original Website. For
example, Rahim Pardesi's videos can be watched on Facebook instead of
his Youtube channel. Will it affect the pattern of people really
tuning into his original channel and really follow up or just
randomly shroll through?
Another example would be reading news
and articles online instead of the classic paper newspaper. Does it
lead to a loss of community who actually reads the paper newspaper or
the rise of a new pattern of sociality who depends on Internet
articles and e-newspapers? Do give your opinions on this issue.
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